Webflow + Enablism

Value Starts at
the First Touch

Framing value early is the most underused lever in B2B marketing. Enablism lets you embed AI-generated benefit calculators directly into your Webflow site — so visitors can discover what your solution is worth to them, before they ever speak to sales.

Today's buyers don't want to be sold to — they want to arrive prepared. Give them the tools to quantify the impact themselves, and they'll show up to every conversation already convinced. That's value framing at first touch.

Enablism for Webflow — Overview

Buyers want to discover value on their own terms — before the sales call.

Modern buyers don't wait for a demo to understand value. They research, self-qualify, and arrive at conversations already knowing what they need. Enablism helps you meet them in that moment — with interactive calculators that let them explore benefit potential at their own pace, on your Webflow site, without any friction.

Build with AI, Not Spreadsheets

Forget complex Excel formulas. With ValueStudio AI, describe your product and value proposition in plain English. Enablism generates the logic, formulas, and inputs for a professional-grade value model.

Native Webflow Experience

Drag & drop calculators anywhere on your canvas. Components automatically inherit your site's typography and color palette. Fully responsive for desktop, tablet, and mobile.

Capture High-Intent Leads

Gate your results to turn anonymous traffic into known prospects. Capture company size, pain points, calculated benefit potential, and buying stage intent — not just a name and email.

Seamless CRM Sync

Enablism syncs calculator submissions directly to HubSpot and Salesforce, giving your sales reps the context they need to have a relevant, value-based opening conversation.

From visitor to value-qualified lead

Your website should do more than capture emails. It should quantify outcomes and start a customer-specific business case.

1

Create with AI

Chat with our AI to build your benefit model in minutes. Describe your value proposition in plain English.

2

Customize & Design

Refine inputs, labels, and styling to match your brand voice and messaging.

3

Embed on Webflow

Drag the Enablism element onto your Webflow page. Fully responsive and lightweight.

4

Capture & Convert

Watch visitors engage with your content and convert into qualified, value-aware leads.

Flexible layouts for every use case

Three proven calculator layouts, each AI-generated and customized to your company's brand, inputs, and value story.

Benefit Calculator
Your Company Efficiency Calculator
See your benefit potential in under 60 seconds.
Input 1
Input 2
Input 3
Input 4
Full name
Business email
Get Your Report →
Variant 1

Classic Card

Clean single-card layout with grouped inputs and a soft lead-capture section. Best for landing pages and blog embeds.

Calculate Your Benefit Potential
Benefit 1
Benefit 2
Benefit 3
40%
TIME SAVED
$24K
AVG BENEFIT
Your Details
Input 1
Input 2
Input 3
Input 4
Full name
Business email
Get Your Report →
Variant 2

Split Panel

Left info panel with benefits and social proof stats, right form panel. High-conversion layout for dedicated landing pages.

Benefit Calculator Step 1 of 3
Tell us about your operations
Help us understand the scale of your business.
Input 1
Enter value
Input 2
Enter value
Continue →
Variant 3

Multi-Step Wizard

Progressive disclosure with 3 steps and a progress bar. Reduces cognitive load for complex calculators.

See it built for your company — right now

Enter your company name and website. Our AI will generate all three calculator layouts tailored to your brand and value story in seconds.

Ready to turn your Webflow site into a lead engine?

Install Enablism from the Webflow App Marketplace and start generating benefit calculators in minutes — no code required.

Free to install  ·  No credit card required  ·  Works with any Webflow plan